All Communication is Personal.

Perception is Reality.

You can only make one First Impression.

It all happens SO FAST.

All politics is local politics.

21st century communications continue to accelerate and expand. Just a decade ago, our primary communications were

• Telephone
• Mail
• Personal Interaction
• Broadcast Radio and Television
• Newspapers

Now, a strategy must also include

• Social Media (Facebook, Twitter, LinkedIn, ...)
• 24/7 news on television and Internet
• Internet and location based advertising
• Reputation-based management
• Ethnic based media and blogs
• and so much more ...